Website Audits

At Images we perform both automated and manual checks of site code and browser compatibility, to check for violations against accessibility guidelines. If the site does not comply with the latest accessibility guidelines, our report will detail each violation and the actions required to remedy each problem.

Even if the site complies with the guidelines, we may still offer advice on actions which can be taken to improve web accessibility and usability, areas covered by our audit include:

  • Navigation system
  • Content
  • Use of heading tags
  • Quality of programming
  • Physical structure
  • Overall usability

Web site Accessibility Audits

How usable is your present web site? Is it Accessible to those with disability? Could you be losing customers who can't find their way around? Images are at the forefront of Accessible web design. Images specialise in creating web sites that meet the regulations and criteria laid down by the W3C organisation, which means that when you have your site designed by our company it can fully satisfy the requirements of the Disability Discrimination Act of 1995.

Just take a look at the our web site, on the footer, you will see a number of validation banners, does your web site carry these? Is there a reason why it does not?

Web site Usability Audits

Usability testing is a technique for ensuring that the intended users of a web site can carry out the intended tasks on a site (usually to promote items and encourage buying!) are carried out efficiently, effectively and satisfactorily.

There are many variations on web site usability testing, but a simple way to picture it is to imagine a real user, almost (but not quite) picked off the street, sitting in front of a PC and accomplishing a short list of tasks on a web site. As they work through the tasks they talk about them, how difficult or easy they are, and a trained usability consultant listens and watches.

The process is repeated with a selection of different users from different backgrounds, ages and sexes. When the process is complete, the consultant who has watched the tests should have a good idea of the site's weaknesses and strengths. The weaknesses can then be rectified and the site becomes more successful.

That's a very simple picture. In practice there are many variations on testing, beginning with the basic division between testing live sites that already exists on the web, and testing new sites still at an early stage of development. The two are approached in different ways.

Testing an existing site is the more common of the two, perhaps because there are relatively few new sites in the process of creation compared to the number that already exist, and also because sites need to be repeatedly tested through their lifetime as they change and incorporate new content.

We use state of the art usability facilities for our usability tests incorporating eye-monitoring software and hardware and we can even recruit testers from different walks of life to carry out the testing on your site.

As human's span of attention diminishes on the web it is important to ensure that the most vital sectors of your web site are spotted quickly by users. Usability testing can provide this crucial information for you before you launch any major campaigns, ensuring that your message is in the right place at the right time, maximising Return on Investment.