Why go DDA?
Why go accessible?
First of all, it's the right thing to do. Visit the Disability Rights Commision website. The Disability Rights Commission works to secure full civil rights for disabled people.The Disability Discrimination Act aims to end the discrimination which many disabled people face in their everyday lives.
Part III of the Disability Discrimination Act (DDA) 1995 was be introduced in October 2004.
Secondly, you have a legal obligation to ensure your site is accessible.
Section 508 requires that Federal agencies' electronic and information technology is accessible to people with disabilities.Section 508 is applicable to all US Federal agencies, but is not the only means to audit your website by.
The Web Accessibility Initiative (WAI) is an international group dedication to accessibility on the web.
WAI, in co-ordination with organizations around the world, pursues accessibility of the Web through five primary areas of work: technology, guidelines, tools, education and outreach, and research and development.
Accessibility brings benefits
The main benefit of ensuring that your site is accessible is that you will be opening it up to a much wider audience - you are no longer discriminating against certain user groups.An increase in traffic is always good for buiness, whether you're running an online brochure, an online store or an affiliate marketing scheme.
By creating an accessible site you will have a search engine friendly site through the use of correct structure. You will see benefits in your search engine optimisation and in turn an improvement in your search engine positioning. Find out more on the benefits of an accessible web site.