Posts Tagged Newsletter
Our e-newsletter software is about to get a huge update
Posted by Gavin in Hints and Tips, Important Notice, Internet Marketing on July 7, 2011
The first thing you will probably notice is the new vertical split window. I’ve been using this version for a couple of weeks now, and it’s a huge improvement on the old horizontal split. Now you can see most or all of your email as you add content to it.
On top of the new layout, here are some of the exciting bits.
Put anything in a repeater
By far the biggest request for the editor was more flexible repeaters, and it was the first thing we built into this update. Now you can have a repeater with 6 images, no images, 5 titles, whatever you like. We can also add our own labels for each of these elements so you know what you’re updating.
What this really means for you is total design flexibility. We can now throw any template design at the new editor, and you can still easily add your content to it.
Design multiple layouts within the same repeater
This is probably my favorite new feature for the editor. Let’s say you want a repeater where an image is sitting on the right for the first item, but on the left for the second, then back on the right again. If we create a new template using the <layout> tag, you can easily have this feature in your email.
Add alt text to any images
Another shortcoming of the old editor meant you couldn’t add alternate text to any images added to their email content. Image blocking in many email clients makes alt text a valuable fallback when an image isn’t loaded and it’s now super easy for you to add or edit the alt text for any images they insert in their email.
About Gavin Cole
Creative designer at the Images Group. I spend a great deal of my day in Photoshop, Dreamweaver and the Webmaster Tools. Wing Chun Practitioner, part-time PC Gamer, Horror movie lover and a fan of technology & science fiction.
Web | Twitter | Google+ | More Posts (18)Thank You For Your Support in Movember
Posted by James in Hints and Tips, Media on November 18, 2009
Thank you, danke, merci, efharisto,gracias!
This five times thank you is for our clients who have been so pleased with our service that we have been awarded ‘Five Star’ status by Business Link in their assessment process for our services to our customers.
It’s great to be appreciated!
A couple of things to update you in Movember.
Movember? The month formerly known as November is a moustache growing charity event held during November each year that raises funds and awareness for men’s health. At Images we are valiantly growing the Mo’s (and no doubt removing them in December), so if you would like to support us by donating to the Prostate Cancer research fund, drop us a line at Mo@theimagesgroup and we will tell you how you can help the battle against this devastating disease.
ISMA Membership.
As proponents and experts in Social Media Marketing, Images have joined the International Social Media Association, an organisation set up to define and promote best practice in this growing marketing system. Accreditation takes some time and involves some hefty sums of cash changing hands, but we believe it will pay massive dividends to our clients once we have gone through the accreditation processes.
Keep posted and watch out for the ISMA logo on our website.
ISMA membership
Newsletters with Ooomph (and brains!)
If you need to send out occasional email newsletters to your clients, we have just the system for you. Avaialbe as a bolt-on to your website, our new email newsletter system is jam-packed with statistical analysis tools to show you how many opens you have, how many clickbacks were made from the newsletter to your website and a really clever marketing tool.
It works like this: you create two slightly different versions of the newsletter and the system emails version 1 to 25% of your subscribers and version 2 to 25% of your subscribers. After a set period (which you determine) the system analyses opens and responses, then sends the remaining 50% of the list subscribers the version of the newsletter that performed better in the the test!
Clever or what!
If you would like to know more about this system give us a call on 0191 519 2728 or email us on newsletters@theimagesgroup.co.uk.
We are Now Certified
Not before time you might say, but Images are now on the list as approved suppliers of training to companies in the Business Link North East Area for most matters relating to ebusiness – websites, Internet Marketing, Search Engine Optimisation, Social Media Marketing, Adwords, Analytics, ecommerce – in fact whatever your training need relating to online matters, we can now provide funded training to your company.
Christmas
Sorry to remind you of this, but with Christmas just around the corner, followed swiftly by New Year, there will be times when we won’t be in the office.
Our support customers will be given a special support number for any problems that might arise over the holiday period, but for those not on support, please be reminded that our regular ticket support service will still be available over the festive period.
Simply go to http://www.support.theimagesgroup.co.uk and raise a ticket there and our support staff will deal with your requests within 72 hours – we have added an extra 24 hours to the regular response time because of the Christmas Holidays.
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